Data shows staggering boom in June NIL deals as college sports enters historic revenue-sharing era NIL collectives rushed to front load the deals ahead of the landscape changing on July 1 ...

Five-star QB Ryder Lyons commits to BYU as program's highest-rated pledge in modern recruiting era Lyons is the first five-star prospect to commit to BYU in the 247Sports era ...

These landmarks set a precedent for how future high school athletes can position themselves in the new world of NIL (Name, Image, and Likeness) marketing.

St. John's HC Rick Pitino said that "complaining [about NIL] is of no value" and discussed his recruiting tactics on "The Herd." ...

College made Shedeur Sanders a millionaire, but his father Deion isn’t a huge fan of emerging athletes earning so much money.

Five-star quarterback recruit Ryder Lyons made headlines this week with his commitment to the BYU Cougars, bypassing top national programs like the USC Trojans and the Oregon Ducks.

Monta Ellis didn't hold back when it came to the impact of NIL deals on the next generation of college basketball players.

Egor Demin, a 6-foot-9 point guard from Moscow, becomes the highest NBA Draft pick out of BYU since 2004, going No. 8 overall to the Brooklyn Nets.

Amid his rise to stardom in the NFL, Patrick Mahomes made sure he didn’t forget his alma mater. His presence is still strong ...

It’s been a little over a week since a judge approved the House vs. the NCAA settlement with institutions, pundits, reporters, fans, and most everyone else working to understand what it means ...

The University of Wisconsin and its NIL collective VC Connect filed a joint lawsuit on Friday against the University of Miami alleging it knowingly induced one of the Badgers’ football players ...

Five-star quarterback Ryder Lyons' surprising commitment to BYU marks a unique win for the Cougars amid lofty NIL spending sprees in college football. Lyons (6-foot-2.5, 220 pounds) plays for ...