An appealing marketing strategy for a company is to launch a brand-new product into the market. Such a product defines a new category or it's a totally new application of some prior product. To help ...

Establishing a straightforward marketing strategy to track, measure, and optimize results to achieve reliable, ... “attract 20 new clients monthly” or “increase sales by 15 percent in Q4.” ...

In an unusual marketing move, Marvel Studios is rebranding "Thunderbolts*" under a new name that spoils the final scene of the film. Watch Party Newsletter What to watch Win $100 💵📚 Celeb ...

How Strauss, Corona, Capital One, New Balance and Booking.com benefited from rising fan interest in baseball during the 2024 season and World Series. Brand Marketing How these 5 brands got the ...

Increasingly, marketing leaders are factoring more than just career advancement and salary into job decisions as they seek workplaces that recognize the importance of family and work-life balance.

AI and machine-learning are among the most transformative digital marketing trends for 2025. AI is changing the way businesses engage with customers and analyze data. These technologies will be ...

In a move designed to enhance its long-term financial stability, the District 214 Board of Education has updated its Fund Balance Position Paper, setting a new minimum target of 40% of annual ...

Achieve a balance between brand performance and marketing with a more nuanced approach. Discover the surprising strategy to give brand supremacy.

However, New Balance has their own version of the Black Cats in the 9060 model and New Balance’s 9060 Black Cats are under $200 and fly under the radar—but not for long. Here’s where to grab ...

“The signature model shoe is the highest accolade in skateboarding,” said Tyrone Romero, the global marketing manager at the brand. “He’s done so much for the culture … Giving him a signature shoe is ...

First Year Released: 1978 Where to Buy It: N/A Many reading this might be new to New Balance. Their history with the brand might have started with a 990v5, a 550, a 327, a 9060, or a 2002R.