The L.A.-area company is on track to increase sales to $10 billion by 2026, using a product and marketing strategy focusing ...

A new Samba variant courtesy of Adidas and the World Cup winner just surfaced online, featured in a subtle color palette of ...

Adidas is proving that love is always in the air and we have huge heart eyes for the new Gazelle colorways that just dropped.

Apparently, it does not end with them. The fallout radius of the Blake Lively and Justin Baldoni legal battle continues to ...

Taqwa Bint Ali continues to push boundaries with her unwavering dedication to empowering Muslim women in sports. Renowned for ...

Adidas responded after Kanye West blasted the sportswear giant in a scathing Instagram rant over his Yeezy brand.

Roberts Wesleyan University graduate pole vaulter Brynn King announced Saturday she inked a NIL (name, image, likeness) deal ...

The 2025 season was already going to be a year of transition for the Mercedes Formula 1 team. With longtime championship ...

A pair of Adidas sneakers based on one of the most popular Fortnite characters might be on its way to store shelves in real ...

Damian Lillard is continuing to make a name for himself with the Milwaukee Bucks, this time with an off-the-court milestone.

Jude Bellingham took the field in Dubai for the Spanish Super Cup semi-final, wearing the new Adidas Predator boots—a similar ...

7.30am: The first of 312 players competing in the 2025 adidas Australian Amateur championship in Melbourne are on the courses ...