According to On3's Nick Schultz, Eight athletes ranging from Arizona, California, Georgia, Ohio, Texas, and Washington have ...

When you have such potential as a sophomore, it is easy to understand why Adidas women's basketball president Candace Parker signed Smith to an NIL deal for the shoe brand. It is the first for a ...

Florida basketball point guard Xaivian Lee signed a blockbuster NIL deal with a new shoe brand. Will he wear Jumpman shoes during UF games?

In a move that cements his status as one of college football’s rising stars, Nebraska quarterback Dylan Raiola has officially signed a name, image, and likeness (NIL) deal with Adidas.

Cam Newton shares why $5.7M NIL-valued Travis Hunter snubbed Nike for Adidas despite his close ties with Coach Prime Cam Newton shares why $5.7M NIL-valued Travis Hunter snubbed Nike for Adidas ...

A Nebraska quarterback has signed a new NIL deal. Sophomore Dylan Raiola has signed a deal with Adidas. Last season, Raiola played in all 13 games for the Cornhuskers. He threw for 2,819 yards ...

Following a NFL Draft class announcement that included multiple first round selections, adidas has added a top college quarterback to their growing NIL roster. Nebraska sophomore-to-be Dylan ...

Tennessee's Nike contract expires in 2026, and UT is mulling different brand options. Here are the pros and cons, including new factors in NIL era.

Adidas continues to build out its athlete roster. The company announced an impressive group of top high school basketball ...

Raiola isn't the first Nebraska athlete to work with Adidas during their Nebraska careers. Former Nebraska libero Lexi Rodriguez signed her NIL deal with Nebraska's brand sponsor the day after the ...

While Nike has been UT's apparel provider since 2014, the university is exploring options like Adidas and Under Armour to potentially increase revenue. In the NIL era, player pay is a top priority ...