Stakeholders must go with the flow until rules are figured out at the college level and high school sports can follow the ...

Tennessee athletic director Danny White was clear during an interview about the only pathway to solve the dilemmas in college ...

The American Athletic Conference is reshaping its NIL game with a new business arm aimed at helping member schools compete financially with powerhouses.

BYU freshman AJ Dybantsa is already making waves both on and off the court. The nation’s top basketball recruit recently ...

Maryland officially welcomed AD Jim Smith to the Terrapin family this week, holding a press conference and discussing a wide ...

NiJaree Canady became the the first softball player to net a $1 million NIL deal; now, she's leading the Red Raiders to ...

The NIL era of college sports has been tumultuous to say the least. Kids have come from high school to D1 college teams and ...

However, Johnson believed he would've raked in $10 million at USC had NIL existed during his era. Johnson established himself ...

Freshman QB Keelon Russell thanks his biggest supporter with a brand-new Mercedes-Benz, powered by his $1.3M NIL valuation.

"In other words, even if the Third Circuit adopted DraftKings’s interpretation of the public interest exceptions, it remains ...

Elliot Cadeau will play his third season of college basketball at Michigan after two years at North Carolina. The former five-star recruit transferred ...

Tennessee guard Zakai Zeigler is suing the NCAA for another year of eligibility, claiming he could lose up to $4 million in ...