‘Very out of touch’: Poppi sent influencers free soda vending machines—and fans are furious
Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending a handful of social media influencers, like @kaelimaee, their own personal vending machines, filled with Poppi cans.
On social media, one prebiotic soda brand is dialing up its attack as its rival reconsiders its influencer marketing strategy.
Olipop and Poppi are two soda alternatives taking over the scene with unique flavors and lower-sugar options. Here’s what you ...
What about diet soda? “While diet drinks are low in calories, they often contain artificial sweeteners that some people ...
While stunts work for attention, both positive and negative, it’s important for brands to understand that customer loyalty is ...
Parker Wallace (@parkersplate) stops by to share how OLIPOP can add flavor to some delicious mocktails as well as some unique food recipes. For more information ...
The Associated Press - Business News on MSN16d
Coca-Cola leans into nostalgia with new limited-edition flavorOrange cream — first introduced with the Creamsicle ice cream bar in 1937 – has enjoyed a recent renaissance. Olipop, a probiotic soda, introduced an orange cream flavor in 2021. Carvel reintroduced ...
For this week’s Don’t Dillydally, we’ve rounded up a range of newly released products we’re particularly excited about, ...
Parker Wallace joins Lady T to show off all the ways OLIPOP can be used to improve your cooking ahead of the Big Game. For ...
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