Introduced in 2023, the NBA In-Season Tournament—now known as the Emirates NBA Cup—is a single-elimination tournament with a group stage that takes place during November and December.  Designed as a way to heighten the excitement and the stakes of the early portion of the NBA season,

The NBA Cup is back for Year 2. And even skeptics of the NBA's inaugural event (called the NBA In-Season Tournament in 2023) had to be impressed with the level of product the players and teams gave us last year.

Odds and data via theScore Bet and ESPN BetThe increased intensity of NBA Cup games, their unique aesthetics, and a December showcase in Las Vegas accomplished exactly what the league intended: attracting attention and creating more excitement about the regular season among both players and fans last year.