SALT LAKE CITY--(BUSINESS WIRE)-- Adobe Summit, The Digital Marketing Conference — Adobe Systems Incorporated (NAS: ADBE) today announced a new predictive marketing workflow in Adobe® Analytics, which ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. SALT LAKE CITY—Adobe announced a new predictive marketing ...

Over the last 12 months, Adobe has been piecing together its Marketing Cloud from its former incarnation as the Digital Marketing Suite, and by folding in acquisitions. This week the company debuted a ...

Adobe recently unveiled its new Adobe Marketing Cloud Exchange and upgrades to its Marketing Cloud solutions for predictive marketing, real-time analytics and mobile marketing. Loni Stark, Director of ...

Adobe Inc. today added a new tool to its Adobe Analytics offering that’s meant to give companies more advanced insights into their customer’s behavior. The new offering, Customer Journey Analytics, ...

Aside from analytics, the Adobe marketing cloud includes social, media optimization, consumer targeting, Web experience management and cross-channel campaign management solutions. It is estimated to ...

Dublin, Aug. 05, 2025 (GLOBE NEWSWIRE) -- The "AI for Sales and Marketing - Company Evaluation Report, 2025" report has been added to ResearchAndMarkets.com's offering. The AI for Sales and Marketing ...

Understanding and anticipating customer needs is more crucial today than ever. Predictive analytics has emerged as a game-changer in the quest for exceptional customer experiences (CX), enabling ...