WebSideStory's applications exemplify the Web 3.0 notion of layering functionality on top of raw API feeds. This is the shape of enterprise applications to come.

Instagram has officially switched on its advertising API (application programming interface). It's a major move for the Facebook-owned photo-sharing app that will almost immediately help transform ...

The API and data connectors are available as part of Intentwise's complete suite of solutions or as a one-off capability for advertisers and agencies looking to streamline their reporting.