We've been seeing signs of an upcoming chatbot-based support feature in the Apple Support app, and it turns out it's already in testing. Some iPhone users have access to an early preview of the ...

The page confirms that the feature will be a ChatGPT-like chat tool powered by generative AI, with customers able to receive generated answers to their questions about various Apple products and ...

There’s no denying Apple’s reputation for producing some of the coolest and most cutting-edge tech for folks like you and me. From desktops and laptops to phones and tablets, there’s an Apple product ...

After implementing an AI chatbot in the Apple Support app to help customers a few weeks ago, the company is taking their AI chatbot push a step further. With Asa, Apple retail employees will now be ...

Apple today updated its Apple Support app, bringing iOS 26 compatibility, as well as a few under-the-hood improvements. Since the release of iOS 26, Apple has been rolling out updates to several of ...