MINNEAPOLIS, April 24, 2024 /PRNewswire/ -- Aveda, the purpose-driven pioneer of plant-powered, high-performance hair care, announces the launch of be curly advanced(TM), a game-changing new lineup of ...

After years of being underserved when it comes to product innovation, those with textured hair are now encountering a glut of formulas designed to address their unique needs. Store shelves are lined ...

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Aveda has officially partnered with “Ginny & Georgia” actress Antonia Gentry on the brand’s new Be Curly Advanced collection, a line featuring hair care products designed specifically for the ...