Unity has launched version 3.0 of the Unity Ads SDK which introduces new features including personalised placements and banner ads. Now in open beta, personalised placements use machine learning to ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. These cryptic words, presented in a 468-by-60-pixel image, appeared 30 years ago in the ...

Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

Imagine, for a moment, that you’re inside a virtual reality world. You look to your left and an open door appears, beckoning you to walk through it. You enter and suddenly find yourself in the middle ...

Far from being an information-age relic that Web surfers glance at without really noticing, banner ads are still powerful tools for building brand recognition. In the book "Digital Impact: The Two ...

Banner advertising helps companies retain customers by bringing them back to a company's Web site faster and encouraging them to spend more. Total spending on Internet advertising now exceeds spending ...

People don’t often click on banner ads these days—at least not on purpose, anyway. In fact, many internet users actively go out of their way to never see advertisements. Ad blockers create all kinds ...

Late in 1994, when I first noticed HotWired, the original digital offshoot of Wired magazine, what really caught my eye were the banner ads that promised to help the new company monetize its content.