Kolsky sees the hosted cloud as a poor model, used primarily by technology laggards and late adopters of CRM in the cloud. MANAGED CLOUD Pros The managed cloud model is similar to the private cloud ...

The real differentiator is the ability to deploy a dynamic, enterprise-wide system of context that fuels AI with real-time, trusted information.

Data fuelling your AI and CRM engines Bayer demonstrates how connecting consistent data with connected platforms like CRM delivers faster, actionable insights. This example highlights a crucial point ...

AI offers endless personalization opportunities — but success depends on accurate, well-structured data. Here’s how to get it ...

To solve this, CRMs must “layer” actionable data that works for every team member. That means drawing from unique, agile information sources for a more comprehensive picture. For example, geospatial ...

For example, reference data that exists in every system or data repository is often duplicated, conflicting and does not have a system-of-record. On the other hand, transaction data usually does have ...

Discover the benefits of analytical CRM for business growth. Analyze customer data to enhance strategies and improve relationships.

Veeva Systems(NYSE:VEEV) reported fiscal second quarter 2026 results on August 27, 2025, delivering $789 million in revenue and raising full-year billings guidance by $35 million. The quarter featured ...

Workday, a high-profile HR and finance software solutions maker, is the latest victim of a string of data breaches orchestrated by the resurgent ShinyHunters threat group through Salesforce's CRM ...