UK commercial PSB Channel 4 has unveiled a new series of idents which it says authentically reflect life in modern Britain. Created by Channel 4’s in-house creative agency 4creative in collaboration ...

Channel 4 is largely regarded as a pioneer of modern Great British television, known for award-winning comedies like The Inbetweeners, fly-on-the-wall documentaries such as One Born Every Minute, ...

"Channel 4's Paralympic Games strategy boosts viewership, shifts perception, and elevates athletes as elite competitors, ...

Channel 4 is set to launch a series of live, interactive sponsorship idents for Fosters tonight around comedy game show 8 out of 10 Cats Does Countdown. The longer, bespoke idents will feature ...