There’s just something about red. Bold, fiery, commanding — red knows how to catch your attention. Accordingly, you might not be surprised to learn all the powerful concepts the color can represent.

Move over, Barbiecore; fall is ushering in a new It color. Ever since Fashion Month, trend enthusiasts have noticed the color red is simply everywhere — from runways to red carpets to NFL games ...

Pantone has chosen its “Colors of the Year” for 2020, and they are a study in contrasts: “Illuminating,” a sunshine-y yellow; and “Ultimate Gray,” which is... pretty gray. The New York Times posits ...

Colors play a huge role in the way we perceive the world. Without even realizing it, colors have the ability to evoke emotions and trigger certain reactions. Colors can even go as far as subliminally ...

Whether you’re wondering what color to paint the office, or you’re looking to redesign your retail space, the colors you choose can increase your chance of reaching your goals. Color greatly ...

Red is a powerful color. It's the color of Cupid and the Devil, the color of love and hate. It brings to mind hot-blooded anger and Scarlet Letter shame. It means luck in China, where bridal wear is ...

There are three main types of color vision deficiency: red-green, blue-yellow, and complete. Color blindness, or color vision deficiency, affects the way you perceive color and can make it hard to ...

Red hair color is having a serious moment right now. The trend really took off at the start of 2021 and hasn't slowed down since. In fact, the shade seems to be taking over entire beauty routines, and ...

Two teams of researchers have independently identified a gene-encoded enzyme in birds that converts yellow pigments obtained from the diet into red pigments, which birds then use to color their ...

Having red hair and blue eyes is very rare. Only 17% of the world’s population have blue eyes, and only 1 to 2% have red hair. In the array of possible natural hair colors, dark hues are the most ...