The developer of Balatro has confirmed the reason his viral hit poker game doesn't have any microtransactions or ads is because seeing games with those types of things "makes me want to put my ...

Remember those good old days of PC game advertisements when the mix was terribly wild, with bold claims, over-the-top scenarios, and sometimes even a pinch of controversy? These were times when print ...

Ivan Razmakhov, head of creative production at mobile marketing firm AdQuantum, discusses the science behind mobile advertising. Attention is the main currency in today's world – the precious resource ...