Opinions expressed by Entrepreneur contributors are their own. A universal business message spanning all industries is their desire for website visitors to take action. It doesn’t matter how that ...

Getting new customers to your website is hard enough, having to block and tackle up against all your competitors' advertising on Google, Facebook and elsewhere. But that is only half of the challenge.

Opinions expressed by Entrepreneur contributors are their own. The truth about conversion rate optimization is that it has nothing to do with how much traffic you have on your website or how good your ...

Small sites don't have to give up on conversion optimization. These CRO tips and techniques are proven to work for low-traffic websites. Website traffic is an essential resource for every online ...

You probably already know the importance of quality over quantity when it comes to website traffic. You'd rather have 50 visitors who are actually interested in your product or service than 1,000 who ...

A/B-testing should help you get better results—not waste your budget. But without structure or a clear hypothesis, it often becomes a series of tests of random changes. The key is to focus on the ...

Enhancing a website to produce more sales, a higher ranking on the search engines or to achieve some other benefit for the site owner. See conversion rate. THIS DEFINITION IS FOR PERSONAL USE ONLY.

The percentage of visitors on a website that sign up for a service or make a purchase. See click-through rate and conversion rate optimization. THIS DEFINITION IS FOR PERSONAL USE ONLY. All other ...

Use this Conversion Rate Calculator to determine the conversion rate of your ads, emails, posts, webpages, links, etc. You can also use it to calculate the number of clicks, users, or sessions, and ...