IBM has announced a new partnership with customer intelligence vendor BlueKai for tag management. Through the partnership, BlueKai will integrate its Data Management Platform with IBM’s tag management ...

Walt Disney once said about movies, "Do what you do so well that they will want to see it again and bring their friends." The famed animator's quote can also be applied to customer service. If a ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

Imagine a caller saying to an agent: “Do you work for the company or are you one of those outsourced customer service people?” Then the caller adds, “Because employees give the right answers but, the ...

The ability to communicate, sell, realize and expand the value your offering delivers to prospects and clients has become the basis of differentiation and competitive advantage in B2B. Why? Selling ...

The Commerce Department is considering purchasing a single, cloud-based customer relations management system that it can use across its 12 agencies, solicitation documents show. The unified system ...

Technology, and especially artificial intelligence (AI), is changing the way business gets done. In virtually every market worldwide, automation, business intelligence, and new systems are ...

KCB Chief Business Officer and Managing Director Kenya Sam Makome (left),Microsoft Kenya Country Manager Kunle Awosika (Centre) and Eclectics Kenya Managing Director Paul Mbugua (Right) launches the ...