Selling directly to people, rather than other businesses, is a big deal for companies these days. It’s all about how businesses connect with us, the everyday shoppers. Think about your favourite ...

Jon Ferrara knows a thing or two about business relationships. He’s one of the pioneers of the CRM (Customer Relationship Management) software industry, having founded Goldmine in 1989 and selling it ...

With nearly two decades of retail management and project management experience, Brett Day can simplify complex traditional and Agile project management philosophies and methodologies and can explain ...

Abstract: Customer Relationship Management (CRM) systems have come a long way in their evolutionary life cycle. From being used as a mere Rolodex of customer information, they have transformed into ...

If your organization isn’t tapping into the benefits of customer relationship management, it could fall behind the competition. Many business owners are already aware of Customer Relationship ...

Businesses small and large depend on customers for survival. Customers drive new trends and provide profits for current and future operations and investments. The use of a customer relationship model ...

Before you commit to a customer relationship management platform, make sure it has the features you need to grow your business and get the most out of your investment. Nearly all companies using CRMs ...

This guide was reviewed by a Business News Daily editor to ensure it provides comprehensive and accurate information to aid your buying decision. Today’s consumers expect personalized service and an ...

Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...

If you have a few years under your belt as a small-business owner, you may wonder how your contemporaries marketed their products and services and remained profitable before 1983. This was the year Dr ...