Smartphones, smart TVs, and even smart homes, it seems that everything is connected to the internet these days. It is near impossible to get anything done without Wi-Fi connection or subscribing to ...

Economy-wide in 2016, ecommerce is forecast to make up 5.4% of the US GDP, with over 70% of American adults shopping online. In addition, with an average annual spend more than $2,960 each in 2015, ...

Customer experience professionals must be getting better at what they do. They define their biggest challenge as cross-functional communication across business departments, up slightly from 2023. But ...

Targeting customers with marketing and customer experiences has never been more daunting with privacy legislation and changes to tracking. As the online world continues to evolve, businesses have ...

Adobe Inc. is updating its Adobe Real-Time Customer Data Platform offering with new capabilities that it says will help customers overcome plans by Google LLC to block third-party cookies. The company ...

Tile, known for its Bluetooth tracking devices, was recently hacked, according to a report from 404 Media. A hacker was able to gain access to Tile's internal tools that are used for processing ...

Growing your business in 2026 requires more than hard work; it requires clear systems, smart decisions, and a plan that ties ...

As regulation and platform policies make it more difficult to track people across the internet, it has forced companies to rethink how to understand and get to know their customers. If they can’t ...

Sales and marketing are likely going to be harder this year, as we’re entering a new normal for business-to-business companies, especially B2B software as a service. There are a lot of things leaders ...

Apple CEO Tim Cook said the company is seeing "quite a bit" of positive reaction from customers to its App Tracking Transparency privacy feature. During the company's Q3 2021 earnings call, Cook was ...

Opinions expressed by Entrepreneur contributors are their own. Like everything good in the world, customers have value. And while their value as people is immeasurable, their value as customers can be ...

Acquiring new customers is crucial for any business, but it’s challenging in today’s crowded digital landscape. Google Ads’ new customer acquisition (NCA) feature can help. This tool is designed to ...