Most people are familiar with data in the form of a spreadsheet, with labeled columns of different data types such as name, address, age, and so on. Databases work the same way, with each table laid ...

Event sourcing is an architectural software pattern that's useful to design complex and distributed systems, particularly those that run many processes concurrently. The pattern captures and stores ...

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Enterprises are hoarding more data than ever to fuel their AI ambitions, but at the same time, they are also worried about who can access this data, which is often of a very private nature. PVML is ...

The shift to GA4 can be stressful. Here's a step-by-step guide for ecommerce companies to get ahead of the Google UA Sunset. The end of Universal Analytics is major news for all marketers relying on ...