"They don't realize they just helped me with business," Sanders told his team last week after gifting them all sunglasses of their own. Want to get a pair of Deion Sanders' Prime 21 Blenders ...

Ever since Deion Sanders set foot on campus at the University of Colorado, the Buffaloes, a program that had been largely ...

The way the sports media ecosystem has reacted to Deion Sanders since he landed in Boulder has been fascinating. Few things ...

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Said to be nicknamed after his song “Must Be the Money,” the new pair takes its theme from Sanders’ brief rap career. In ...

Soon enough, the Cowboys will be done with lame-duck coach Mike McCarthy and owner Jerry Jones' search for a replacement will ...

Blenders Eyewear is known as the official sunglass provider for Deion Sanders, but the brand is expanding its influence ...

Ever since Deion Sanders set up shop in Boulder, Colorado a year ago and started coaching the Buffaloes, it has been a ...

Deion Sanders is a former NFL cornerback who also ... establishing his streetwear clothing brand called 'Well Off' in 2016. Reflecting on his decision, he expressed that he had to find an ...

The Heisman Trophy case is hot and heavy, but the answer is easy for Deion Sanders. Sure, the Colorado head coach might be a little biased, but he is currently going with the odds-on favorite in ...

“They were throwing everything but my mama at me,” Colorado coach Deion Sanders said afterward. Sanders shrugged it off for the most part, noting that he once played pro baseball and ...