The way direct mail combines digital with, well, mail can look like the way CTV combines digital with, yes, TV. And the ROI ...

In 2018, $46 million was spent by outside special interest groups, mostly on television ads, but that number is less than $3 ...

Chris LaCivita, the Republican strategist entrusted with returning Trump to the White House, has eye-opening deals with the ...

Democrats are mounting an unprecedented digital advertising campaign in the closing weeks of the presidential race, pouring ...

Meredith Dixon and Tara Jaramillo. In identical direct-mail ads, the organization claimed both legislators "voted to prevent parents from being informed if their child legally changes their name ...

Oklahoma Ethics Commission records show People for Opportunity first purchased direct mail ads on Sept. 27 calling for voters ...

With people increasingly listing cell phone numbers on voter registration forms, and regulations against robocalls, campaigns ...

A handful of groups, including many that don’t reveal their financial backers, have launched a political ad blitz to try and ...

Google Ads is one of the most powerful digital advertising tools available today, offering businesses a direct line to ...

Kentucky still isn’t doing right by its schools and their students. Teacher pay has slipped behind competing states, and many students are stuck in failing schools. That’s part of the argument ...

Elon Musk, the world's wealthiest man, has significantly influenced the 2024 US presidential elections by investing $132 ...

Influencing the 2024 US election by the numbers: 11,000 political groups, 165 million donations, and $14.7 billion.