There are many times when customers reach out to us to help them increase their response rates. When that happens, the first question is “What was the response rate on your last mailing?” Now you ...
In today’s crowded marketing landscape, getting and holding attention is harder than ever. Marketers are juggling email, social, paid search, video, and more, each with its own metrics, costs, and ...
World of Watches wanted to influence its customers without getting lost in the traditional direct mail and digital channel noise. The company teamed up with PebblePost and used its Programmatic Direct ...
Erik Koenig is the President & Chief Strategist at SeQuel Response. Erik has a passion for driving growth with data-driven direct marketing. Direct mail marketing has been a staple of business ...
CLEARWATER, Fla., Jan. 27, 2026 /PRNewswire/ -- PostcardMania, a $100+ million marketing technology firm, reported continued growth in 2025 across multiple sectors, led by renewed demand for ...
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