Search Engine Roundtable

Google to Lay Down the Law on AdWords Display URL Policy

Google Updates AdWords Display URL Policy from PPC Hero suggests that Google AdWords has updated their display URL policy. But after further research, the policy has not changed. I asked Google why ...
Search Engine Land

Google AdWords To “Strictly Enforce” Display URL Policy

PPC Hero wrote that Google would be making changes to the AdWords display URL policy on April 1st. I asked Google for more details on this policy change and they informed me that the policy is ...
Searchenginejournal.com

Who Placed that Ad? Yahoo Experiments with No Display URL in PPC Ads

While search marketing has certainly seen its share of change over the last decade and half, there have always been some things that remain constant. One of these has been the Display URL—that ...
Search Engine Roundtable

Google Now Enforcing 35 Character Display URL Policy

First spotted by Kim at AdWords Help Experts Blog, a Google AdWords Help thread has reports that Google is now enforcing the 35 character display URL limit set on AdWords ads. One advertiser asked for ...