For any business, the ultimate goal is to increase sales and turn a profit but not all companies take the right approach. Instead, some businesses focus on getting more customers into their stores ...

GALGENEN, Switzerland--(BUSINESS WIRE)--The Estée Lauder Companies (ELC) today announced the opening of its new, state-of-the-art distribution center located in Galgenen, Switzerland to accommodate ...

An Amazon Prime container on a train near the waterfront in Seattle. (GeekWire File Photo / Kurt Schlosser) An expansion of Amazon’s supply chain services will give sellers the ability to distribute ...

For a startup, sometimes the easy part is creating your product. The hard part is getting it out in the world. Most companies go to market with a direct sales model — hiring an in-house sales team to ...

Many simple and effective methods exist for measuring the profit impact of three of the four P's of marketing: price, promotions, and product. However, controlled experiments in test markets are ...