I just created a Fan Page on Facebook and thought I’d share some tips to other filmmakers who want to do the same. Probably the biggest confusion I had at first was determining the difference between ...

Tapping into the massive audience on Facebook is a huge opportunity for any company–which is why thousands of businesses have created fan pages. Unfortunately, not all of them appear to know what to ...

As I wrote in my last post, the key to getting people to become a fan of (or, in the latest Facebook lingo, “like”) your Facebook page is to get your Raving Fans to flock and engage there first.

If you are trying to use social media to build your mortgage business, the question is no longer, “Why I should create a Fan Page on Facebook?” You know you need a Fan Page. The question now is how? I ...

Building a fan base on Facebook can increase the strength of your brand, but it won’t necessarily increase sales immediately. Your small business should focus first on using a custom Facebook page to ...