The New York Times

To Make Blockbuster Shows, Museums Are Turning to Focus Groups

To shape its new show about life in the Roman Army, the British Museum put questions to members of the public. Other institutions are also using the same technique. By Alex Marshall Reporting from ...
WDBJ

Roanoke focus group looks for entertainment district options

ROANOKE, Va. (WDBJ) - A Roanoke focus group exploring alternatives for generating revenue around the Berglund Center had its second meeting set for Thursday night. This comes after Mayor Joe Cobb said ...
Entrepreneur

Revolutionize Your Market Research: How to Use Real-Time Feedback with This Focus Group Style

Opinions expressed by Entrepreneur contributors are their own. Research is a crucial component of any successful business decision. One of its most popular and effective forms is focus groups, where ...
Pew Research Center

How quantitative methods can supplement a qualitative approach when working with focus groups

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. (Related post: How focus groups informed our study about nationalism and ...
Pew Research Center

How focus groups informed our study about nationalism and international engagement in the U.S. and UK

A behind-the-scenes blog about research methods at Pew Research Center. For our latest findings, visit pewresearch.org. (Related post: How quantitative methods can supplement a qualitative approach ...