The name and iconography of a food or drink brand are just as important as the product itself. Emblematic logos, familiar mascot faces, and comforting packaging designs are always a welcome sight ...

The 155-year-old company will still sell its legendary red-and-white cans of soup, but will drop the reference from its name ...

Parent company PepsiCo has since announced that the brand's name and mascot will change. "We recognize Aunt Jemima's origins are based on a racial stereotype," Kristin Kroepfl, Quaker Foods North ...

Tupperware Brands, a household name synonymous with food storage innovation, has filed for Chapter 11 bankruptcy protection.

Campbell Soup Co. announced its intention to change its name at an annual meeting of investors on Tuesday. The 155-year-old ...

Same product, different name... From Walkers and Lay's to Lynx and Axe, what names do you know these famous brands by?

Image: Tech.co The Tailor Brands Logo Maker will then ask you to specify what kind of logo you’d like, such as a name or an icon ... to create a logo for a dog food company aimed at Gen Z.

Perfect for a beloved fast-food chain that deals strictly in chicken. The IBM logo looks ... the brand’s signature product. Here’s how your favorite stores got their names.

Mission Foods, a Texas-based tortilla and chip manufacturer, sued Mission Taco Joint for trademark infringement over the use ...

Inc. attended the tennis event in New York to see how brands big and small marketed to a record-breaking crowd.

Starbucks has also seen logo changes over the years — which included ... the longer “Kentucky Fried Chicken” name for decades ...