Move over, 360 videos — there is a new video format in town. On Thursday, YouTube launched VR180, a 3D virtual reality format with a 180-degree perspective. “VR180 video focuses on what’s in front of ...

YouTube is showing off a brand new file format for creators who want to check out VR but are intimidated by taking the full plunge with all the crazy hardware and production issues. It’s called VR180, ...

Audience-technology firm YuMe on Monday launched what it’s calling an “immersive 360-degree video ad format.” The unit aims to offer consumers the ability to control their interactions with ads by ...

VidCon, the largest conference for online video creators, took place this week, and YouTube celebrated by announcing a new VR format. YouTube has supported VR and 360-degree video for some time, but ...

Fraunhofer’s new H.266 video format uses half the bandwidth of H.265. It could be crucial to streaming 8K video, HDR, and 360-degree videos. You’ll have to wait until the fall to see it reach shipping ...

As immersive video formats grow in popularity, NPR audio engineers have been experimenting with techniques for how to record high-quality spatial audio — an audio format that allows a listener to ...

Hold up your phone, spin around, and Facebook’s newest News Feed videos will spin with you, showing you every angle of a scene. Today, Facebook announced that its News Feed will now support 360-degree ...

YuMe, Inc.(NYSE: YUME), the global audience technology company powered by data-driven insights and multi-screen expertise, today announced the availability of an immersive 360 degree video ad format ...