Yes, you read that right. It’s not necessarily surprising the younger, more educated generation gravitates more toward brands that are working to right some of the wrongs of the past.

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America’s partisan divide has found its way into your supermarket aisle, closet and even your smartphone. It is stirring inside the cocktail you choose and powering the car you drive. For some ...

by Julian De Freitas and Elie Ofek Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just ...

Nonprofit brands are visible everywhere. Amnesty International, Habitat for Humanity, and World Wildlife Fund are some of the most widely recognized brands in the world, more trusted by the public ...

The importance of brand in B2B marketing has “never been more important”, according to a study by Dentsu into B2B buying decisions. According to the report, this is because the value of lead ...

Photo: Florion Goga/Reuters LONDON—The U.K.’s decision to bar the export of some weapons to Israel shows how even staunch Western allies are looking for ways to press Israel to end the war in ...

Amazon Great Indian Freedom Festival Sale 2024 is here with heavy discounts of up to 82% on sports shoes for men from reputed ...

Grab the best pre-deals and offers on sports shoes from top brands like Puma and Reebok with up to 60% off. The Amazon Great ...