The company is reportedly preparing to introduce ads within its Maps app, allowing businesses to bid for sponsored placements ...

A Christian gaming creator is urging Congress to examine advertising policies at Google and TikTok after the company says its ads were repeatedly rejected despite being aimed at general audiences and ...

Michelle is Lifehacker's Associate Tech Editor, and has been reviewing games, laptops, phones, and more for over 10 years. She is based in New York City and holds a master's degree from NYU. January ...

Marketers champing at the bit for AI chatbots to become the next major ad surface may have to suppress their appetites a little longer. With Google's Gemini surging in popularity, speculation has been ...

A judge queried lawyers about whether a breakup made sense during closing arguments on how to fix the tech giant’s dominance in online advertising. Judge Brinkema’s decision could restructure Google’s ...

Google is quietly giving advertisers more granular control over how data flows when consent is limited. Driving the news. A new feature called Data Transmission Control is appearing in Google Ads, ...

Google DeepMind CEO Demis Hassabis said he’s “surprised” that OpenAI has already moved to introduce ads within its AI chatbot. In an interview with Axios at Davos, the AI leader was responding to a ...

A Christian gaming creator is urging Congress to examine advertising policies at Google and TikTok after the company says its ads were repeatedly rejected despite being aimed at general audiences and ...