I've been surrounded by the concept of innovation lately. For the past few weeks, I've been selecting and interviewing our 2012 Truck Fleet Innovators for our March cover story - always fascinating.
We all remember the classic examples of missed corporate mindset changes, or mindshifts, including Blockbuster and Kodak. Blockbuster failed to anticipate the digital communication revolution when ...
Whether rooted in a deep sense of purpose, spirituality or religious tradition, faith can be a powerful catalyst for innovation. It shapes how we approach challenges, imagine possibilities and create ...
The 4 Ps are the key factors in marketing a product or service to consumers: product, price, place, and promotion. They are also known as a marketing mix.
For many people, the term "government contractor" evokes an image of a slow-moving behemoth securing lucrative contracts while delivering costly, sometimes subpar products or services. While this ...
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