Most consumer point and shoot digital cameras say something like, "5x optical zoom," or "9x optical zoom" on the box. But, when you move up to micro-4/3s and SLRs, you lose that. It makes sense - the ...

If you've ever tried macro photography, you know how quickly the limits of gear can show. A proper macro lens doesn't just make things look close, it opens up an entirely new world. And the new ...