Don Murray is cofounder of Safe Software and has spent his career helping organizations bring life to data to make better decisions. More than ever, a business' ability to make swift, informed ...

Imagine a retail merchandiser sitting at breakfast when her phone buzzes with a proactive alert. Overnight, social media chatter around a celebrity’s post has sent demand for neon sneakers soaring.

Operationalizing voice of the customer (VoC) feedback data in real-time is essential for organizations aiming to improve customer satisfaction and loyalty, along with overall business performance.

The global supply chain is under strain, and one of the reasons is a lack of visibility into how shipments are being transported around the world. According to one recent survey, nearly half of the ...