Sure, they can be cheesy. But they can also make you rich. Does your product have what it takes to make it in the world of direct-response TV? Dec 17, 2010 Rodney Vincent's back pain device, the True ...

Depending on who you ask, the infomercial industry could be worth anything from $200 billion, to $250 billion, or even $300 billion. Whatever the number, that’s pretty big. And as Jon Nathanson (now ...

Infomercials offer marketers a way to potentially sell thousands of units of product, if not more. While many may scoff at these commercials, they obviously do work and they do appeal to a certain ...

PedEgg inventor is open to your ideas, but they'd better be good. June 16, 2011 -- It is easy to spot the red "As Seen on TV" logo on the shelves of many retail giants, including Bed, Bath & Beyond, ...

Kevin 'They-Don't-Want-You-To-Know' Trudeau Loses on Appeal Dec. 20, 2011 -- Infomercial king Kevin Trudeau, who got rich promoting what he claims are natural cures for just about every medical ...

The infomercial follows a simple formula: Hyperbolically overinflate a frustration of daily life, earnestly present a corny product as the easy solution, wonder aloud how expensive such a product ...

Republican South Dakota Gov. Kristi Noem is cutting her teeth on the infomercial circuit with a new testimonial for a cosmetic dentistry firm in Texas, which left some on social media stunned. “Well, ...