Bing has confirmed that it is actively building out verification tools within its Webmaster Tools set to enable verification of schema.org structured data markup that is in JSON-LD format. Existing ...

If you’ve ever used Schema.org to mark up your webpages, you’ll know it’s a great way to help search engines interpret your content and create more relevant, rich and attractive search results. But ...

The web’s purpose is shifting. Once a link graph – a network of pages for users and crawlers to navigate – it’s rapidly becoming a queryable knowledge graph. For technical SEOs, that means the goal ...

How do you describe a business? What about a person, or an intellectual work? There's an interesting little secret that people in IT likely know, but that doesn't always get to the C-Suite.

Structured data is useful for performing better in Google by communicating information about a web page, produce or service. It’s one of the few quick wins that you can control. Structured data seems ...

In a Google SEO Office Hours, Google’s Martin Splitt answered a question about structured data validation and how Google’s validator can show different results than the Schema.org validator. Both ...