Its leading players are small, independent brands that first took off overseas and then “re-entered” the Korean market riding ...

K-beauty has vaulted into the American mainstream, driven by TikTok and younger, more diverse shoppers. Retailers from Ulta ...

With the shopping holiday in full swing, we're continuing to keep close tabs on all the most coveted beauty sales worth shopping this Cyber Week, including the very best Black Friday 2025 K-beauty ...

I'm From, Fwee, Mixsoon, VT Cosmetics, Some By Mi, Sungboon Editor, Tirtir and others are game-changing formulas that deliver the "glass skin" look. By Danielle Directo-Meston E-Commerce Editor If you ...

Themed around the concept of ‘Let’s Radiate’, the space shows off the Korean cosmetics brand’s new logo and recent ...

Iinnofashion, a cosmetics manufacturing and global distribution specialist, is taking bold steps toward developing new markets through a collaboration discussion with Japan's leading fashion brand ...

Below, Hu shares five key insights from her new book, Flawless: Lessons in Looks and Culture from the K-Beauty Capital. Listen to the audio version—read by Hu herself—in the Next Big Idea App. 1.

Kiss Products Inc., best known in the mass market for artificial nails and eyelashes, is getting into the K-beauty cosmetics business. The Korean-American brand — its founder is of South Korean ...

SEOUL, South Korea--(BUSINESS WIRE)--STB International (STB), a company established by Korea’s color cosmetics NPD (New Product Development) experts, will start entering into the U.S. market. STB is a ...