But, to prove the marketing ROI you must know all the marketing metrics that you can track that effectively relates back to your business. Most marketers know the common metrics, such as ...

Short or long, a slogan should encapsulate the essence of the firm. One way to get some guidance about your slogan is to look at the slogans used by competitors. Ideally, yours should say ...

Isy’s friend is a little confused by her challenge to “live every day as though it’s your last ... complicated than a single slogan after all? Well you know what they say – Life ...

Grow business with social media and improve business reputation, increase brand awareness, improve customer service and ...

YouTube is testing "data stories" to show creators their video's first 24-hour performance in a visual format. Creators with ...

If she is so proud of her four years in lockstep with President Biden, shouldn’t her campaign slogan be “four more years” instead of “it’s time for change” and “let’s turn the page”?

Here’s what the president-elect has said he might do with your taxes, student loans ... The companies that build expense management software know that we hate them. They would like things ...

The colorized e-reader is a counterrevolutionary product in a marketplace littered with AI algorithms and social media apps ...

Learn more about digital discrimination in the hiring process and your digital rights when searching or applying for jobs. Navigating the new reproductive laws as a health care provider can be tricky.

They also want to know that you're listening to them and that you value and use their opinions. Without metrics acting as ...

What to know on the eve of Election Day. Former President Donald Trump and Vice President Kamala Harris hit the trail to ...

but they do know that obsessing about their people is what they need to do if they want to cultivate great corporate cultures. But what exactly does being obsessed with your employees mean in ...