To most people, the word 'logo' has very modern associations. It makes us think of things like the golden arches, or the word 'Coca-Cola' in a florid script, or a chrome apple with a concentric bite ...

What does the Mercedes Benz logo mean? Who designed the Mercedes Benz logo? We cover that and more as we look at the history of the iconic emblem. The Mercedes-Benz logo is an iconic emblem, not only ...

It may come as a bit of a surprise to learn that many luxury performance cars you know and love are actually sub-brands of much larger automakers. This practice of creating special sub-brand divisions ...

When the Harley-Davidson Model 1 first roared into life in 1905, it began a big, bold, long-lasting legacy. After more than a century, Harley-Davidson has grown from a simple motorcycle-building ...

Caitlin O'Kane is a New York City journalist who works on the CBS News social media team as a senior manager of content and production. She writes about a variety of topics and produces "The Uplift," ...

A car company's badge is one of the most important decisions it'll make. Manufacturers like Audi, with its four rings, or Mercedes, have kept their badge designs for decades as a point of tradition ...

Despite Audi being synonymous with Quattro, the German automaker's famous four-ring logo is entirely unrelated to its all-wheel-drive system and predates Quattro's introduction by 48 years. The four ...

DALLAS — There's nothing flashy about the Dallas Cowboys' star logo. And yet, it still manages to represent the franchise's decades of glitz and glam, Super Bowl wins and all the pomp and circumstance ...

BOSTON - It's beginning to look a lot like winter. Sort of. Yes, it's the middle of a scorching hot summer here in the Hub, but the countdown to the 2019 Bridgestone NHL Winter Classic is officially ...