Catalogs, those glossy paper-and-ink offerings of outdoor apparel, kitchenware and fruit baskets, are not yet headed for the recycling bin of history. Until recently, the future appeared grim for the ...
PORTLAND, Maine — A big postal rate increase over the summer hasn’t stopped catalog retailers from stuffing mailboxes this holiday season. The U.S. Postal Service says more than 300 million catalogs ...
Amid the rush of new media and marketing channels, some multichannel merchants consider catalogs an increasingly less important part of the marketing mix. But while catalog purchasing may decline as ...
While mailing catalogs can still be an effective way to reach a mass audience of prospects and customers, a growing number of direct marketers are finding that supplementing full-sized catalogs with a ...
PORTLAND, Maine -- A big postal rate increase over the summer hasn't stopped catalog retailers from stuffing mailboxes this holiday season. The U.S. Postal Service says more than 300 million catalogs ...
Tammie, like many people, receives catalogs she doesn’t want. Lots of them. She wants to know: How did these guys find her? And what can she do to get rid of them? Finding people is the easy part.
The new Restoration Hardware catalog has been landing - with a thud - in mailboxes across the country, weighing in at a whopping 5 1/2 pounds. With the rise of bulk mailing rates, a heightened ...
Retailers mailed more than 300 million catalogs last month, according to the U.S. Postal Service, even after postal rates were given a hefty 9 percent boost in August. Officials also said that the ...
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