Walmart Connect last week made the latest addition to its suite of offerings for advertisers, launching a Display Advertising API that expands the onsite display ads that its partner agencies can ...

The decision to implement a Time Addressable Media Store (TAMS) API in conjunction with Techex’s tx Darwin modular software platform in a debut live case at OnAir 2025 underlined the extent to which, ...

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As 2026 approaches, we examine what could be in store for retail media. As the sector booms, we asked experts from across the ad tech ecosystem what they expect from the year ahead. As we progress ...

At their core, brick-and-mortar stores should be the physical manifestation of a brand — a distillation of its promise and the experience it aims to create for shoppers and associates alike. Now, as ...

Apple has announced its new Advanced Commerce API, designed to provide app developers the ability to manage large catalogs of in-app purchases or subscriptions. The announcement was published on Apple ...

Seven months into his role leading Dollar General’s retail media business, Austin Leonard is navigating the challenge – and opportunity – of translating one of America’s largest physical retail ...