Why Amazon's approach to AI-powered ads will likely differ from Meta's "just connect your bank account" vision.

AI is not making agencies obsolete. It’s transforming them. The agencies that thrive will be those that lead AI—not merely ...

In a statement, Meta's spokesperson defended the opt-out approach, noting that "we've provided EU users with a clear way to ...

Meta’s AI promises hands-off advertising – but not everything runs better on autopilot. Here’s where human insight still wins ...

With candid insights and sharp analysis, Lee and ADM shed light on the balance between innovation and responsibility, ...

A Facebook ad promoting “wedding day essentials” and “best priced suits” has sparked backlash after being paired with a ...

Jamie Lee Curtis went straight to the top, and it worked. The legendary star of the Halloween movie franchise managed to get ...

Microsoft is bringing Mark D’Arcy, a marketing expert with over decade of experience at Meta and a prior stint at Time Warner ...