If you’re interested in trying out shoes from Nike, the brand has a product testing program that you might be interested in applying to. On a separate website dedicated to product testing, Nike broke ...
Nike has lost market share in the $7.4-billion U.S. running shoe market, which represents about 8% of the footwear market, ...
The sportswear brand is having an off season, and its laying out a new game plan to win back customers. Nike (NKE) , the top sportswear brand in the world, is facing significant headwinds amid a major ...
Nike on Thursday unveiled several daring new products, a showcase aimed at underscoring the company’s innovation reboot under ...
Designed as the world’s first powered footwear system for running and walking, Nike has taken a bold step forward. Rather than chasing elite performance metrics, Project Amplify explores how robotics ...
The controversy over the MLB’s new uniforms is growing. Since the season began, fans have noticed visible sweat stains on the uniforms, especially the gray ones, those the Yankees wear. In a statement ...
CEO Elliott Hill is trying to revive flagging sales by speeding up development of innovations such as the uber-cushioned ...
Nike’s new Web3 effort pitches itself as a digital community, but it also serves as a marketplace of sorts for shoppers to collect and trade virtual products. Nike plans to debut digital collections ...
Is a great product launch more art or science? Nike’s House of Go campaign turned out to be a bit of both, reminding brands once again that the consumer experience prevails above all. Nike Running ...
Centercode’s new Project Kick-off Dashboard centralizes user-testing configuration to help product managers quickly launch tests while showcasing professional expertise and leadership skills LAGUNA ...
Nike's new innovation, Project Amplify, is a robotic-powered footwear system for running and walking. And though it looks cool, it might still be a while before you can try it out for yourself.