The fast food empire is putting its packaging graphics on a diet. The last time McDonald’s redesigned its global packaging was in 2013. It featured a frenetic collage of QR codes, slogans, ...
When Daily Harvest expanded to sell its products in retail stores in 2023, the direct-to-consumer vegan food delivery brand learned that what works for DTC doesn’t always necessarily translate to ...
When it comes to innovation in fast moving consumer goods (FMCG), packaging is an area where the pace of change rarely lets up. It forms the first and most fundamental image of a brand in the buyer’s ...
Kwick Packaging reveals how premium custom rigid boxes help brands stand out on shelves and strengthen customer ...
SINGAPORE – A briefcase containing accessories to open a wine bottle, a jewellery box, a tingkat and a tote bag – the packaging for mooncakes these days goes well beyond simple square boxes. In line ...
September 19, 2022 /CSRwire/ – Nearly everything that leaves a Domino’s® store leaves in the same type of packaging: a corrugated box made of more than 70 percent recycled content. To continue meeting ...
This is a story about a box. That's it, just a box. "It's not rocket science," said Rudy Youell. "It's almost so stupid it's ridiculous. But it's saving so much money it's amazing." His simple box ...
ADDISON, Ill. – It looks like a torture chamber for cardboard and bubble wrap. At a lab in suburban Chicago, UPS Inc. tests new packaging designs by dropping, shaking and smashing boxes with ...
Haley Mast is a freelance writer, fact-checker, and small organic farmer in the Columbia River Gorge. She enjoys gardening, reporting on environmental topics, and spending her time outside ...