Once again, there’s hardly anything better than packaging that represents what’s inside. Whether playful, extremely functional or simply just good-looking, all of the above are excellent examples of ...
Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...
Opinions expressed by Entrepreneur contributors are their own. When business owners embark on the design process, they may commission a logo, but what they’re really seeking is a brand. Because the ...
Produce, use, reuse – by 2025, we want to design and develop 100 percent of Henkel's packaging so that it can be reused or recycled as completely as possible. 1 This is because we want to continuously ...
Packaging is no longer about wrapping products nicely. Your product packaging helps you enhance the brand’s visibility.
The holidays make us want to consume, both food and products. Christmas consumption is enhanced with these 20 Awesome Examples of Christmas Packaging, that give us another reason to celebrate during ...
Taboos relating to periods can be found in varying forms and severities around the world. In China, just 2% of the population use tampons because of misplaced health concerns and fears surrounding ...
This year the UK government is introducing Extended Producer Responsibility for packaging laws, or EPR. Essentially, this shifts the burden of paying for packaging to be disposed of, or recycled, from ...
When business owners embark on the design process, they may commission a logo, but what they’re really seeking is a brand. Because the brand—not the logo—is what consumers will interact and fall in ...
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