Digital marketing isn’t just a buzzword; it’s a genuine revenue driver. Did you know that businesses using digital marketing ...

With the growing number of social media users paying for a premium and often ad-free service, how can marketers engage these audiences? Perhaps the easiest way to reach paid social media subscribers ...

UAB Digital Strategy and Marketing has central oversight of all digital marketing, including paid social media, digital display, search advertising, etc., in order to optimize media buys based on a ...

It's a tough economy for paid advertising these days. Ad prices are fluctuating wildly, technology changes have made it harder to target audiences and track results, and many marketers are ...

The bottom line: Advertisers using Google Local Services Ads need clarity on how the “Request Competitive Quotes” feature affects their costs and lead attribution. Anu Adegbola has been Paid ...

Google will discontinue the Local Services Ads mobile app on January 6, making the web platform the only option for managing these campaigns.