1. Distinguish between probability and non-probability sampling and discuss the advantages and disadvantages of each. If you can not specify the probability that any given individual will be in the ...

After my post the other day on tracking public opinion with biased polls, someone pointed me to this 2011 article by David Yeager, Jon Krosnick, LinChiat Chang, Harold Javitz, Matthew Levendusky, ...

UK – At a lecture hosted by the International Journal of Market Research (IJMR), researchers from Kantar, NatCen and Ipsos Mori discussed the future of random probability sampling. Random probability ...

The New York Times and CBS News made big news in the polling world this weekend when they announced that they will begin using online survey panels from YouGov as part of their election coverage.