REI pivoting away from a print catalog to a print magazine follows several marketing trends. Fellow retailer Ikea last year announced plans to release fewer catalogs in favor of a digital push that ...

REI is set to launch a print magazine in collaboration with HearstMade, the publisher’s branded content studio, the company announced today. As it looks to launching its new magazine, Uncommon Path, ...

Alert to shoppers. A major retailer has announced the dates for its biggest sale of the year. REI, known for its assortment of outdoor apparel and gear, released the dates for their annual Anniversary ...

In September, some 450,000 members of outdoor goods store REI, the largest U.S. consumer co-op, received a surprise in their mailboxes. In lieu of the typical 28-page fall catalog talking up the ...