The Roblox sandbox just got a whole lot bigger. Starting Tuesday, the gaming platform is opening up its Roblox License ...

Any eligible IP holder can offer content for use on Roblox after debuting with a select number of partners earlier this year ...

Roblox has announced a partnership with supply-side platform (SSP) PubMatic, which will enable programmatic media buying of the popular metaverse gaming platform's video advertising inventory when it ...

The history of making video games is very much one of people daring to do more than others. If you look at numerous companies throughout the ages, things may have started simple, but then, things got ...

“By advertising on Roblox, brands can create deeper connections and engage tens of millions of Gen Z users who represent our top-spending demographic and spend millions of hours here daily connecting ...

SAN MATEO, Calif.--(BUSINESS WIRE)-- Roblox Corporation (RBLX), an immersive gaming and creation platform, today announced a strategic partnership with the International Age Rating Coalition (IARC), ...

PLEASANTON, Calif.--(BUSINESS WIRE)--Leading branded payments provider, Blackhawk Network (BHN), has partnered with Roblox, a global immersive platform for communication and connection, to offer ...

Early research points to the scaled opportunity for brands to connect with Gen Z consumers on Roblox via new and engaging ad formats Available today through Roblox’s self-serve Ads Manager4 and soon ...